Lessons 1.4 and 1.5: Setting Course Objective and an Example

The Brand Audit (Template)

Lesson 1.4: Setting Course Objectives: Brand Project

Please reference our syllabus here. You can find the brand audit template here.

As we go through this introductory course, one of the main takeaways will be a brand audit. Just like in cybersecurity, until you know what you have (assets), you can’t determine what you need (use cases for new controls).

Example: Building a Brand

Lesson 1.5: Example - Building a brand from scratch