The Brand Audit (Template)
Lesson 1.4: Setting Course Objectives: Brand Project
Please reference our syllabus here. You can find the brand audit template here.
As we go through this introductory course, one of the main takeaways will be a brand audit. Just like in cybersecurity, until you know what you have (assets), you can’t determine what you need (use cases for new controls).
Example: Building a Brand
Lesson 1.5: Example - Building a brand from scratch
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